Today is World Humanitarian Day – a day to raise awareness of aid workers who risk their lives and dedicate their passion and time to humanity. This year people are joining the conversation on Twitter and sharing their views on what #TheWorldNeedsMore.
But what has music got to do with it?
Music has the ability to inspire, unleash emotions and change people. We all know that when you hear a song on the radio, it can trigger a feeling that you had the first time you heard the song, or when you saw that band play live. Music triggers passion, love, engagement, excitement and ease – a range of emotions!
The United Nations works with celebrities and musicians to raise awareness of their campaigns and programs. Last year, Beyoncé inspired millions of people to mobilize for humanity, through World Humanitarian Day’s “I was here” Campaign.
Live music has been used for years to raise awareness and funds for those in need. Bob Geldof was a pioneer when it comes to setting up live streamed arena concerts for social good, through Live Aid in 1985 – as a millennial, I wasn’t even born yet, but it has changed the way we use live music for good. We’ve seen campaigns like Make Poverty History, with Bono in the lead, and today, we’ve got movements like Chime for Change and Global Citizen.
Global Citizen is a movement to educate people about how to end extreme poverty, and have the chance to go to live music events too. We’re excited to be attending the Global Festival in September, in New York City!
On June 1 this year, Chime for Change, a global campaign founded by Gucci to raise funds for and awareness about the empowerment of women and girls, celebrated The Sound of Change, a groundbreaking concert in London featuring well-known international celebrities and musicians, including change-makers, activists and leaders. Chime for Change partnered with Catapult (a crowdfunding platform for women and girls) to accelerate progress for on-the-ground projects dedicated to improving the lives of women and girls through access to education, health and justice. Musicians and celebrities have curated projects on Catapult, encouraging online donors and concert-goers to join them in crowdfunding projects they care about. Curators include Beyoncé Knowles-Carter, Salma Hayek Pinault, Frida Giannini, Olivia Wilde, Jada Pinkett Smith, Sarah Brown and Madonna.
This is what the Chimers accomplished on that day:
The Sound of Change raised $3.9 million (after VAT) that, through Catapult, has led to real impact for 84 organizations, funding over 210 projects in 81 different countries!
We can all have an impact!
We at Emues believe in social change. We believe in the power of each individual to make a difference. We are all empowered to save lives! We also believe that music has the power to inspire that change. Therefore, artists, bands and musicians have an incredible opportunity to use that power for social good. At Emues we want to make it possible for anyone to engage people to make a difference.
Through Emues.com we are able to create new ways of funding concerts. We want to give you the tools to engage fans, book gigs and create unforgettable live music events – what good comes out of it is up to your imagination!
At Emues, we believe #TheWorldNeedsMore #LiveMusic for #SocialGood!
What do you think live music can do for social good? How would you like to use your music for social good?